Cutting-Edge Company for the Information Age
Started as an independent company in 1995, Capital One
has quickly risen to the top of the financial services
industry in the U.S., with a global customer base of
48.9 million and managed loans totaling $83.0 billion.
Through their pioneering information technology efforts,
Capital One is in a prime position to lead the financial
services marketplace through this century.
Their success is
directly attributed to their progressive efforts in
information technology, customer acquisition, and customer
retention. Through their proprietary Information-Based
Strategy (IBS), they have the ability to tailor their
products to the appropriate customers as well as ensure
that each individual customer's needs are being serviced
efficiently. They also continue to look at ways in which
they can apply their innovative IBS to capitalize on
promising markets, including auto finance, home loans,
and patient financing.